
- Upload a professional photo. Think about a business card.
- Write a descriptive headline. It’s the first thing people will see, so make sure it describes you and encompasses what you’re looking to be recognized for.
- Be descriptive with your summary and experience. Tell your story & let your voice shine through!
- Personalize your LinkedIn web address. Use the option to create a URL that closely matches your name (e.g., www.linkedin.com/in/yourname)
- Give commentary. Make meaningful comments when recommending others and engage with others in your industry or community. Think quality, not quantity.
- Share updates! People who share more see an increase in profile views and engagement.
- Become a thought leader by sharing articles, links, and media. Become a resource for curated material. Embed rich media into your profile.
- Customize your website links. Add relevant links. Utilize strong calls to action.
- Create a conversation and alert your networks by resharing rich media files and links to relevant content.
- Join LinkedIn Groups. Use them to meet and engage with peers and communities. Use groups to demonstrate your expertise through your engagement and connections.
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